Ken Whiting, dubbed the “Wizard of Rods” by Field and Stream writer John Merwin, recently left the company he helped to found, AiRRUS Rods, to accept the position of Senior Vice President of Product Development for e21 Fishing. Just how large a “carrot” did e21 have to dangle to lure Ken away from his own company? Well, Ken is here to explain it all and give us more information about e21’s award-winning rods, recognized as the Best Freshwater Rod and Overall Best of Show at the 50th annual ICAST (International Convention of Allied Sportfishing Tackle) Show.
Then Emmet Stacy introduces the Rollo Lure, which took honors for Best Hard Bait. He also unveils a product that wasn’t in the ICAST new product showcase, the Sure Catch lure — a truly weedless, snag-proof crankbait.







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